Alexa [Scarlett] Penn is an NYC-based creative who has an eye for detail and a voice for the masses. She graduated from UC Berkeley with a B.A. in Media Studies, where she also took a great interest in Art History and Film.  During college, most of Penn’s artistic energy was poured into Bare, Berkeley’s premier fashion and arts publication where she was the publication's creative director .  Penn aimed to foster a community of artists, by promoting inclusivity and engaging with the diversity of Berkeley and the Bay Area. Under her leadership, Bare garnered national recognition by The New York Times and Condé Nast's Teen Vogue

Using her creativity to bring awareness and harness support for all types of people, Penn says her body of work, whether personal or not, “embodies strength, a sense of independence, and empowers people against adversity.” Her approach to fashion challenges the norm, accepts the individual, and provides a transparent platform. As an image-creator, content producer, and writer,  Penn believes she has the power to represent all types of people, regardless of gender, race, sexual orientation, or body image. In her mind, this approach to the industry is what fashion needs and makes for a much ‘cooler’ image.